SLRR Translation Agency offers its clients 360° solutions to help them communicate effectively. Are you curious to know how this works? In this article, we present the fictional case of a startup company that needs language services for their new website.
The client company
The client company manufactures beauty products made from natural ingredients. At first, their customers were mostly local. But since their products are becoming increasingly popular, the company wants to take full advantage of this momentum to make themselves known beyond their regional market and conquer the world (nothing less!). They need a complete website to sell their products directly to consumers, but there’s a lot of content to be created. Where to start? That’s when the president of the company has the great idea to work with a language services company that offers all the necessary services under one roof! Here’s how the process unfolds:
Copywriting
First, the texts that will be published on the different sections of the website need to be written. The product descriptions used in the transactional part of the site are particularly important: they must both charm and inform potential customers! The language services company thus chooses two professional copywriters to work in tandem on the client’s texts. First, the copywriters familiarize themselves with the company, its products, and its vision to know what tone they should give to the texts, then they get to work, consulting with each other if necessary.
Revision
For the client company, the quality of its products is critically important. That’s what sets them apart. They also want this concern for quality to be reflected in their website, which must be flawless in every respect. To achieve this, the language services company offers them a text revision service. Its revisers look over all the texts written by the professional copywriters, as well as the company’s existing texts that will be added to these. They go through all the details with a fine-toothed comb to make sure that the texts are clear, coherent, and free of errors.
Multilingual translation
Once the texts have been written and revised by the language services company, it’s time to move on to the translation! Since the client company has chosen to focus first on Canada, the United States, and Mexico, they want their website to be available in three languages: English, French, and Spanish. The language services company carefully chooses a team of translators who are familiar with the regional variants of the languages in question. The team thus produces idiomatic translations tailored to the target markets. The translations also go through a quality control (revision) stage before being submitted to the client company.
Additional services
By doing business with a language services company that offers 360° solutions, the client company can have peace of mind, because they also benefit from unparalleled project management services. All the copywriting, revision, and translation steps are coordinated by the language services company. The client company therefore has more time to devote to what they do best – that is, manufacturing high-quality products.
Are you looking for a company that can offer you all the language services you need to help your business reach new heights? SLRR Translation Agency has the solution you need!
