{"id":22878,"date":"2017-07-02T20:28:38","date_gmt":"2017-07-02T20:28:38","guid":{"rendered":"http:\/\/slinguistiques.com\/?p=22878\/"},"modified":"2017-07-02T20:28:38","modified_gmt":"2017-07-02T20:28:38","slug":"website-translation-and-search-engine-optimization-seo-the-inseparables","status":"publish","type":"post","link":"https:\/\/traductionslrr.ca\/en\/website-translation-and-search-engine-optimization-seo-the-inseparables\/","title":{"rendered":"Website Translation and Search Engine Optimization (SEO): The Inseparables"},"content":{"rendered":"<p>It\u2019s no longer a secret to anyone that search engines have completely stolen the show from the phone book. Your website carries the torch for your brand, drives your business, and powers your success. Do you do business in Canada? Did you know that English is the official language of around 75% of Canadians, according to\u00a0Statistics Canada? Despite this, many organizations still only have a website in French. There\u2019s a ton of good reasons to use <a href=\"\/?page_id=22564\" target=\"_blank\" rel=\"noopener noreferrer\">website translation services<\/a>, but here\u2019s the one that\u2019s most likely to pique your interest:\u00a0<strong>they increase your revenue.<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h2><span style=\"color: #0000ff;\"><strong>The language of your prospects<\/strong><\/span><\/h2>\n<p>Your prospects prefer to browse your website in their mother tongue, just like you. Offer them web content that speaks to them and with which they identify to provoke a response to your calls to action (purchase, subscribe to your blog, contact via email, etc.). By having your website translated into English, you have the potential to significantly increase your sales.<\/p>\n<p>But just translating your website isn\u2019t enough \u2013 at least, not anymore. Besides speaking the language of your prospects, you also have to speak Google\u2019s language. In other words, why go to all that effort if people can\u2019t find you during their search?<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #0000ff;\"><strong>The language of Google<\/strong><\/span><\/h2>\n<p>Are keywords part of your translation strategy? Here are 3 basic ways to develop them:<\/p>\n<p>&#8211; Target expressions made up of 2 to 4 keywords related to your field.<\/p>\n<p>&#8211; Be specific in your selection to reduce the number of competitors.<\/p>\n<p>&#8211; Multiply the keyword combinations with synonyms to optimize your ranking (you get ranked on each keyword, but also on each combination).<\/p>\n<p>&nbsp;<\/p>\n<p>Do you want to expand your market? Choose a\u00a0<a href=\"\/?page_id=22603\" target=\"_blank\" rel=\"noopener noreferrer\">professional translation agency to translate your web content and optimize it with the appropriate tools.<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Don\u2019t forget: In business, <a href=\"\/?page_id=22564\" target=\"_blank\" rel=\"noopener noreferrer\">translation services<\/a> aren\u2019t an expense; they\u2019re an investment!<\/p>\n<p>&nbsp;<\/p>\n<p>SLRR Translation Agency<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s no longer a secret to anyone that search engines have completely stolen the show from the phone book. Your website carries the torch for your brand, drives your business, and powers your success. Do you do business in Canada? Did you know that English is the official language of around 75% of Canadians, according [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":24794,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-22878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Website Translation and Search Engine Optimization (SEO) | SLRR<\/title>\n<meta name=\"description\" content=\"There\u2019s a ton of good reasons to use website translation services, but here\u2019s the one that\u2019s most likely to pique your interest: they increase your revenue.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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